How To Use Qualitative Research To Build Products People Actually Want?
In this Jolt session, Shirley Baumer reviews the processes involved in finding and understanding problems– not solutions.
We'll explore how we can use both qualitative data, with a focus on user interview in order to become familiar with the problem we are trying to solve.
We'll leave this session with the ability to increase our chances of building something that someone actually cares about.
Questions this talk answers:
How to ask better questions at user interview
How to improve your interviewing skills
How to turn interview materials to actionable steps?
Get a learning Membership