In this 120-minute Jolt session, Tony will explain the imperative fundamentals of negotiating price. All transactional negotiations are competitive in nature. Both parties are trying to get the best deal possible for themselves and their organization. Even in the most collaborative of negotiations, there is still an aspect where both parties involved are trying to protect their own interests. If you don’t know how to play the competitive game of negotiation, you will never be successful no matter how win-win you try to behave. Not only will Tony teach you the rules of competitive price negotiating, but he’ll also provide evidence of his principles through an eye-opening negotiation simulation and critique.
Questions this talk answers:
• How do you set targets in a negotiation that will get you a better price?
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