Noa is an experienced Product Executive, leading software teams and products for 20+ years. Formerly VP Product @ Twiggle, Head of Product @ eBay Israel and Senior PM @ Imperva, Noa's experience crosses industries, company sizes and product specialties (B2B/B2C). Backed by her rich R&D background, Noa is an expert in Big Data and highly technological products. As a strategy and product consultant Noa helps various companies reach product-market fit. Noa teaches product management and is a regular speaker at professional conferences and meetups.